Working with SMTPs
Sending an email to the mailbox is like posting a letter to a mailing address, and choosing an SMTP (simple mail transfer protocol) is similar to choosing a courier service to deliver you mail. If [...]
Mumara Campaigns… For Real???
Being a Founder and CEO, 13 years of massive Emailing experience, I with my hardworking team has finally come to a stage to introduce Mumara App store with our very first SaaS application Mumara [...]
Deliverability Series
Deliverability series discussed some of the useful topics for the email senders to follow best practices and avoid few to achieve better delivery rates and inbox placements. Find out the topics below. [...]
Sender Authentications
Now as in the previous blogs of deliverability series, we have discussed a good amount of information about lists hygiene, engaging content, IP/ domain reputation, spam filters and others. In this blog I’ll try [...]
IP/ Domain Reputation and Deliverability
The series that we started to discuss some of the important factors involved in email delivery was somehow disconnected after first three blogs. It was discussed earlier that the hygiene of your email [...]
Spam Filters & Deliverability
The first two blogs of Deliverability series were specifically focusing the dynamics of building and maintaining a hygienic list, the third blog is more towards the role of spam filters in deliverability. Spam filters proactively [...]