Mumara Email List Hygiene Features
It is the second blog of the series in which I am trying to cover some of the important aspects of deliverability. In the first blog I attempted to dispel a largely spread myth among [...]
29
05, 2017
25
05, 2017
Mailer Inbox Sender | Deliverability
Let’s start a new blog series covering the all important aspect of email Deliverability. Large amount of helpful content is already available on this topic, but still there is a room for more discussion. Folks [...]
18
08, 2016
Practically Implementing A/B Tests
In Email, A/B testing offers a way to experiment with different versions of your email campaign in laboratory settings, before you actually start sending it on large scale. The terms split test, [...]
11
08, 2016
Evergreen Email Campaign
Another addition in what's new series, in which I briefly introduce newly added features of Mumara. You may be well versed with the term called evergreen content, especially if you are in content and [...]
29
07, 2016
5 Ideas for Email Personalization
When you hear this word personalization in email communication space, the first thing that comes into your mind is the “name personalization”, along with few others well known techniques. Name personalization certainly holds its spot in [...]
21
07, 2016
Boost Email Open Rate- Part II
The second part of the blog series that cover some of the tips to boost the open rates will concentrate on the content and your end target, the contacts in your list. The previous blog [...]