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Mumara

Personalization · AI

AI-generated lines, personalised at send time.

Different from the AI Email Builder (which works at compose time). AI Content Tags resolve at send time per recipient, given that contact's profile and behaviour. Same template, smarter copy for each person.

Capabilities

What it does.

Send-time generation

Lines generate per recipient, using their profile and behaviour as context, when the email actually sends.

Bounded prompts

You set the prompt template; AI fills in based on the contact. Stays on-brand and predictable.

Fallback content

If AI generation fails or runs out of credits, a fallback string fires automatically.

Auditable output

Per-recipient generated text appears in the send report — useful for compliance and review.

How it works

Step by step.

  1. 01

    Place the tag

    Drop an AI Content Tag into the email body or subject.

  2. 02

    Write the prompt template

    Tell the AI what to generate, with merge tags for the contact context.

  3. 03

    Set fallback

    Provide a default string for cases where generation fails.

  4. 04

    Send

    Mumara generates per recipient at send time. Output lands in the per-recipient report.

Mumara Campaigns

Get AI Content Tags on day one.

Self-hosted email at the scale you need, on the servers you choose. Per-server pricing, full stack control, external sending nodes via Bridges, and Mumara Machine when you want it managed.