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Mumara

Personalization

Show or hide entire blocks based on who is reading.

Wrap any block — hero, paragraph, CTA, footer — in a conditional rule. The same campaign renders differently for VIPs, EU residents, free-tier users, or any other segment you want to address differently.

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Capabilities

What it does.

Block-level conditions

Wrap any block in IF / ELSE-IF / ELSE based on contact attributes.

Segment-driven content

Show specific blocks only to members of a saved segment.

Region-aware variants

Show GDPR-aware copy to EU contacts, CCPA-aware to California, generic elsewhere.

Per-recipient preview

Pick any contact and preview exactly what they see.

How it works

Step by step.

  1. 01

    Wrap a block

    Click the block in the editor and add a condition.

  2. 02

    Set the rule

    Pick the contact field or segment, operator, and value.

  3. 03

    Add ELSE branches

    Specify what shows when the condition fails.

  4. 04

    Preview

    Pick any contact and see exactly which version they would receive.

Mumara Campaigns

Get Dynamic Content on day one.

Self-hosted email at the scale you need, on the servers you choose. Per-server pricing, full stack control, external sending nodes via Bridges, and Mumara Machine when you want it managed.

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