The screen every marketer checks before lunch.

Yes — counters update as events land, not on a schedule. An open happens, the dashboard tile increments seconds later. The Live pill in the corner has a small pulsing dot when fresh data is flowing; if you lose the data pipeline (very unusual) the pill turns slate and the timestamp shows when the last event was processed. There's no fixed refresh interval — it's true streaming where the platform supports it.

Different surfaces, different questions. The Dashboard answers 'is everything OK right now?' — checked multiple times a day, scannable in under a minute. Reporting & Analytics answers 'what happened on this specific campaign?' — opened a few times a week, often with a stakeholder in the room. Both surfaces share the same underlying data; the Dashboard's tile labels are clickable and drill into the Reporting view filtered to that context. See [Reporting & Analytics](/campaigns/features/reporting-and-analytics/) for the deep surface.

Yes — pin and unpin widgets per admin. Three role defaults ship out of the box (Campaign Manager / Deliverability Lead / Exec), but each admin can override their own layout. Choices persist per-admin; what your colleague sees on the dashboard isn't what you see, unless you choose the same widgets.

Yes. The dashboard has a channel filter at the top — broadcasts, drips, triggers, A/B tests, evergreen runs. Pick any combination. Common patterns: a marketer who only runs broadcasts uses the broadcasts filter; a deliverability lead views everything because reputation is global; an exec views all channels for the aggregate story.

Every number on the dashboard is clickable. Click the Sent tile — you land in the Reporting view filtered to today's sent campaigns. Click the per-campaign row — you land in that specific campaign's 8-tab report (Detailed Stats / Bounced / Opened / Clicked / Un-subscribed / Complaints / Logs / A/B). Drill-in preserves the time-window context, so 'today's bounces' on the dashboard becomes 'today's bounces for this campaign' in the report.

Yes — the Exclude Bots toggle lives in the reporting surface but applies to the dashboard tiles too. With it ON, the Opens tile shows human-opens-only (best estimate, based on common bot signatures). With it OFF, the tile shows raw opens including known prefetch behaviour. Useful when comparing to industry benchmarks.

PNG / PDF export buttons on every widget — pick the time window, click Export, share the file. Useful for the exec weekly update, the agency-to-client status report, the post-incident timeline. The exported file is timestamped so there's no ambiguity about when the data was captured.

Admins see aggregate data across the installation. Users see only their own data on their dashboard. Reseller and agency setups use the per-user dashboard as the client-facing view — same widget surface, scoped to one tenant's traffic. See [Team & Users](/campaigns/features/user-management/) for the hierarchy.

Yes — responsive layout. Tile grid stacks on phone screens; widgets re-flow to fit. For day-to-day check-ins, mobile is fine; for serious investigation use desktop. The drill-in to per-campaign reports also works on mobile but the 8-tab reporting surface is denser there.