Mumara Campaigns — Self-Hosted or Cloud
The most powerful email marketing automation platform you can install — or have us install for you. Connect to any ESP. Pay per seat or per machine. Make it yours with a growing library of addons that activate with one click.
Two paths. Same software.
Same product, same features, two ops profiles. Choose by who owns the server — and how much you want to think about it.
Install it on your server. Lifetime updates.
From $7/mo or $47/yr
Managed VPS, auto-deployed.
From $47/mo
Core modules · built into every plan
Broadcasts, drips, triggers, segments, personalization, deliverability, reporting — the modules that matter ship with every Mumara Campaigns plan. No addons to install before you can send. Addons exist for the specialised power on top.
Content
Reusable email templates with HTML editor + Mumara AI chat composer built in. Personalization-aware, responsive, spam-analyzed before send. The same broadcast feeds drips, triggers, evergreens, A/B tests — build once, reuse everywhere.
Deep-diveLifecycle
Sequential lifecycle emails with per-step delays. Welcome series, lead nurture, post-purchase, win-back — built in five minutes from existing broadcasts. Triggered by subscribe, segment match, or behaviour.
Deep-diveLifecycle
Event-driven automations across the platform. A contact joins a list, hits a segment, or changes a field — Mumara fires the right action. Near-real-time, no glue scripts, no third-party tools.
Deep-diveAudience
Dynamic virtual lists in two flavours — contacts-based for static traits, stats-based for engagement behaviour. Stack conditions, save once, reuse across triggers, drips, broadcasts. Counts update live.
Deep-diveContent
Four mechanisms working together — Custom Fields (%%first_name%%), Spintax ({{tag}} or [a|b|c]), Dynamic Content Tags ([[tag]]), plus the Mumara AI composer. One template, a different version for every subscriber.
Deep-diveInsights
Three levels of reporting — account dashboard, campaigns list, per-campaign 8-tab drill-down. Real-time delivery, opens, clicks, bounces, complaints, A/B variants, per-recipient detail. Export anything.
Deep-divePlus the visual workflow canvas via the Automations addon when triggers + drips aren't enough.
Mumara AI — built-in
Mumara AI is a chat-based agent that lives inside every Mumara Campaigns editor. Brief it like a teammate — it drafts the email, refines blocks, writes subject lines, and produces a send-ready broadcast. Three model tiers; tier availability scales with your plan.
AI tier
Personal
Professional
Commercial
Mumara AI Fast
Quick drafts, instant ideas
Mumara AI
Balanced quality and cost
Mumara AI Advanced
For your most important sends
Tier availability by plan
Mumara AI Fast ships with every plan from Personal up. Mumara AI unlocks on Professional. Mumara AI Advanced is reserved for Commercial. On Mumara Machine and Mumara ONE, all three tiers are available on every plan. Each plan includes a starter credit quota; top up at 1,000 credits for $1.
Credit top-up
Run out of bundled credits? Top up from your billing panel at 1,000 credits for $1. Credits never expire while your account stays active.
The sending engine
A wide and growing roster of sending nodes. Multithreading. IP rotation. Custom bounce rules. The infrastructure that makes high-volume sending actually work.
Gmail, Outlook, Yahoo via OAuth. SendGrid, Mailgun, SparkPost, Postmark, Amazon SES, and many more by API. Or your own SMTP. A wide and growing roster of sending nodes.
Route different traffic through different MTAs. Sequential or random rotation. Group SMTPs by purpose — newsletters in one pool, transactional in another.
Parallel send execution. Configure threads, connections, and persistent SMTP for maximum throughput on every campaign.
Define your own hard/soft classification logic. Drag-and-drop the order of evaluation. The bounce engine other ESPs hide is yours to control.
All features
32 feature deep-dives covering what each capability does, how it works, and the use cases it shines in.
Account control
Optimization
Deliverability
Audience
Audience
Content
Reliability
Content
Deliverability
Throughput
Account control
Content
Insights
Content
Content
Insights
Audience
Acquisition
Compliance
Audience
Throughput
Account control
Acquisition
Lifecycle
Lifecycle
Reliability
Account control
Compliance
Throughput
Deliverability
Developer
AI
Not a feature — service
Lifetime updates, premium support, knowledge base, community — ship with every plan.
All addons
A growing library of paid extensions to Mumara Campaigns — visual workflows, custom branding, deep integrations, RSS-driven content. From $2/month. Save 17% with annual billing.
Integration
Deliverability
Customization
Throughput
AI
Integration
Audience
Account control
Audience
Content
Content
Lifecycle
Lifecycle
Audience
Mumara AI is built-in, not an addon — bundled credits ship with every plan. See Mumara AI.
Pricing
Self-Hosted licenses with lifetime updates, or managed Mumara Machine with auto-deployment. Save up to 44% with annual billing.
Self-Hosted
From $7/mo
1 to unlimited users · lifetime updates
Mumara Machine
From $47/mo
Managed VPS · 10 sizes · auto-deploy
What customers say
"My experience with Mumara Campaigns as self-hosted has been absolutely incredible. If you really need a proper and working bulk email sending system which actually really works, Mumara is your choice."
Buy a Self-Hosted license and install in 10 minutes, or spin up a Mumara Machine and skip the ops. Either way — full control, no compromises.
